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    Understanding the Swiss banking lingo

    , 2 minutes

    A relocation can be exhausting, and dealing with all the paperwork is often unpleasant. I know what I'm talking about, having spent several years myself in various places abroad. During this time I experienced first-hand the challenges that foreigners have to overcome while settling in. Sometimes it's just little things – such as things you don't know because they are simply done differently in your home country.

    © Adobe Stock, Antonioguillem

    Focus on Local Internationals

    Last year, ZugerKB established a new unit within its Wealth Management department called Local Internationals, of which I am head. We began by analysing our potential clients’ needs with the “design thinking” method. For us it was very important to hear what people’s needs are when they move to Switzerland and where they have difficulties settling in. My team and I have one goal: we want you to soon feel at home here in the beautiful region of Zug.

    This is why, for example, we have drawn up our Swiss Banking A-Z. It doesn’t just translate some of the common terms into English, but also explains what’s special about banking in Switzerland. It tells you, for instance, which terms the Swiss use for debit cards. Curious? Have a look at our Swiss Banking A-Z. We hope you like it.

    Asking for feedback is a key step in the design thinking method. So we’re very keen to receive your feedback about our offering and our webpage at any time.

    And, of course, I’m looking forward to welcoming you at Zuger Kantonalbank.

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    Sonja Kündig

    Sonja Kündig

    Sonja Kündig, Head of Local Internationals, can look back on more than 20 years of experience in various positions at Swiss banks in Switzerland, America and Asia. During her time in various places abroad she experienced first-hand the challenges that foreigners face when relocating and settling in. She enjoys spending her free time with her family in the countryside and, as a passionate show jumper, on her horse.


    Categories: Life
    Tags: Account

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